Google's Tools: Trends! Learn About Google's Traffic!

Google Trends is a powerful tool to learn an aprox. amount of traffic for a desired Keyword and to compare Keywords.

Let's pretend Mike wants to start a music website and he likes Rock but he thinks that maybe it's better to give more importance to Pop music because he thinks it has more audience (or more traffic) than Rock then he goes to google trends and find this:



so, now he knows that Rock (Blue line) has an enourmous amount of traffic than Pop (Red line), so maybe he will reconsider this and he will put more effort on creating Rock based media content to attract more people who likes Rock Music, or to create a website to for both styles and try to reach both audiences.

Be aware of the reports in the bottom of the results. They talk about where the most of the searches come from, you can sort them by country city and language.

The A, B, C, D, etc; tags tell you if some newspaper talked about something related and if it had some effect on the amount of searched queries.

Often People Says things like "the more traffic, the better" but it all depends of each case. In this one, we need people to buy music from anywhere in the world, it doesnt matter if they are in the USA or Europe (cuz shipping does all the work) but what if we had an Insurance Company? we need people from an specific city, state, country.